NET Institute Conference on Network Economics

 

Sponsored by the NET Institute, http://www.NETinst.org/

and the Entertainment, Media and Technology Program of the Stern School of Business

 

April 18, 2008

 

Stern School of Business, NYU, 44 West 4th Street, New York [MAP]

 

Program

(also at http://www.NETinst.org/2008_conference.htm)

 

Conference Booklet    Conference Protographs

 

Streaming video part1 part2 part3 part4

 

8:30-9:00         Continental Breakfast (Rm 5-50)

 

9:00-9:15         Introductory Remarks

Thomas Cooley, Dean, Stern School of Business, NYU 

Nicholas Economides, Executive Director, NET Institute and Stern School of Business, NYU

                        Ariel Pakes, Director, NET Institute, Harvard University and NYU

                                              

9:15-10:45       Theoretical Models of Competition in Network Markets
Chairman: Ramesh Sankaranarayanan, University of Connecticut

1.      Ramon Casadesus-Masanell, Harvard Business School, Barry Nalebuff, SOM Yale University, and David Yoffie, Harvard Business School, “Competing Complements.” [Presentation]

Discussant: Jay Pil Choi, Michigan State University. [Presentation]

 

2.      Doh-Shin Jeon, Universitat Pompeu Fabra, and Domenico Menicucci, University of Florence, “Bundling and Competition for Slots.” [Presentation]

Discussant: Arun Sundararajan, Stern School of Business, NYU. [Presentation]

 

3.      Qihong Liu, University of Oklahoma, and Konstantinos Serfes, Drexel University, “Price Discrimination in Two-Sided Markets.” [Presentation]

Discussant:  Alessandro Lizzeri, New York University. [Presentation]

 

11:00-12:30     Internet Search

                        Chairman: Yongmin Chen, University of Colorado

1.      Anindya Ghose and Sha Yang, Stern School of Business, NYU, “An Empirical Analysis of Search Engine Advertising: Sponsored Search and Cross-Selling in Electronic Markets.” [Presentation]

Discussant:  Siva Viswanathan, R. H. Smith School of Business, University of Maryland. [Presentation]

 

2.      Nikolay Archak, Anindya Ghose and Panagiotis Ipeirotis, Stern School of Business, New York University, “Deriving the Pricing Power of Product Features by Mining Consumer Reviews.” [Presentation]

Discussant: Ricardo Ribeiro, London School of Economics. [Presentation]

 

3.      Avi Goldfarb, University of Toronto and Catherine Tucker, MIT, “Search Engine Advertising: Pricing Ads to Context.” [Presentation]

Discussant: Chris Dellarocas, R. H. Smith School of Business, University of Maryland. [Presentation]

 

1:00-2:15         Keynote speaker Nathan Myhrvold, Intellectual Ventures. [Presentation]

 

2:15-4:15         Issues in Network Industries

Chairman: Allan Collard-Wexler, Stern School of Business

1.      Robin S. Lee, Harvard Business School, “Vertical Integration and Exclusivity in Platform and Two-Sided Markets.” [Presentation]

Discussant: Ignacio Esponda, Stern School of Business, NYU. [Presentation]

 

2.      Daniel Fleder and Kartik Hosanagar, The Wharton School, University of Pennsylvania, “Blockbuster Culture’s Next Rise or Fall: The Impact of Recommender Systems on Sales Diversity.” [Presentation]

Discussant:  Mo Xiao, University of Arizona. [Presentation]

 

3.      Charles Z. Liu, University of Pittsburgh, Chris Kemerer, University of Pittsburgh,  and Michael D. Smith, Carnegie-Mellon University, “Standards Competition In The Presence Of Digital Conversion Technology: An Empirical Analysis Of The Flash Memory Card Market.” [Presentation]

Discussant:  Feng Zhu, Harvard Business School. [Presentation]

 

4.      Ramesh Johari, Stanford University, and Gabriel Weintraub, Columbia Business School, “Competition and Contracting in Service Industries.” [Presentation]

Discussant: Heski Bar-Isaac, Stern School of Business, NYU. [Presentation]

 

4:15-5:45         Reception

 

Please RSVP at http://w4.stern.nyu.edu/economics/rsvp/